About Us
Lips that You’ll Love
We are geeks who love science and research. We make hydrating lipstick in bold trending colors using data.
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Lips Meet Science.
We use intelligent learning to forecast trends and develop attention-grabbing lipstick colors. Our ultra-hydrating formula is dermatologist developed to nourish and moisturize.
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Beta Tested with over 10,000 Makeup Lovers
Our network of Makeup artists, enthusiast and influencers have helped us to beta test our formula and shades so that we could go through several revisions when creating the ultimate lipstick.
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No Bad Stuff.
Parabens Free
Gluten Free
Cruelty Free
Doctor Tested
No Formaldehyde.
No Carmine (bugs).
No Phthalates, Laurates, Sulfates.
No Ethanolamines (TEA, MEA, DEA).
No Polyethylene Glycol (PEG).
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We are Geeks Who love Color
Every season, we search the internet and analyze thousands of images from Instagram, TikTok, blogs and more to find the colors that are on trend.
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You’re going to Love LIPSAX
When we designed our lipstick, we started with over 100 color swatches and narrowed them down to the 6 most popular colors based on trends.
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